12 Website Personalisation Tools that Increase Conversion [Learn How To Pick Them]

12 Website Personalisation Tools that Increase Conversion [Learn How To Pick Them]

Daily, new online platforms and tools come and vanish, their design, legal provisions, and rules of usage change, and keeping track of how to stay up to date while attempting to run and expand your own business.

You save money and time and depend less on people when you effectively use technology and automate as many operations as feasible in your firm. You also boost your market competitiveness and profit. Such feelings frequently result in a strong aversion to all things technological.

1. Riportus


Riportus is a program that allows you to see which companies have visited your website and how they behaved. The program allows you to determine which service subpages the visitor is most interested in.

In addition, the tool recently received a new look and some new functions, making it easier and more comfortable to use.

2. Wisepops


Wisepops is another great personalization tool. This application allows you to capture users just as they are about to leave the website, allowing you to capture a few more conversions.

While it’s a popular misconception that pop-ups ruin the user experience, the truth is that they perform rather well. Through them, you can offer your visitors an additional benefit why to perform the desired action before leaving the website.

3. Keyword Tool

Keyword Tool

Long-tail keywords are crucial for SEO and content quality, and with Keyword Tool, you can find the best ones, especially if you’re up against bigger brands and companies. You can narrow down your search results by using search engines, domains, and languages.

While the free edition lacks features such as estimated CPC, competition, and search volume, this tool is a great supplement to Google Keyword Planner for finding long-tail keywords.

4. Semrush


You may use Semrush to find out what paid keywords other advertisers are using and what methods they’re using to convert customers. The information gathered might be a terrific beginning point for improving the SEO of your content, which will help you rank higher in search engines.

5. Stencil


A Stencil is a tool designed to assist users who aren’t familiar with graphic design in creating visual material for social media. There are hundreds of design urns to choose from, all of which can be customized for various platforms.

This application also comes with a plethora of image-altering tools. The free edition offers a restricted number of background photos and icons and the ability to create up to 10 articles per month.

6. Yoast SEO

Yoast SEO

Yoast SEO is a well-known WordPress plugin that allows you to optimize and personalize your website. Based on the specified keyword/phrase, this plugin improves meta tags, alt image description, paragraph title and subtitle, text length, and more.

7. Ahrefs


Another popular tool for figuring out why your competitors are ranked higher than you and what you can do to outrank them in search results is Ahrefs.

It includes keyword management and content research tools to assist you in figuring out what type of content ranks for which keywords and why.

8. W3 Total Cache

W3 Total Cache

W3 Total Cache is one of the greatest plugins for speeding up your website. This plugin briefly saves web page data in the browser’s cache to speed up the loading of subsequent web pages.

Users will be able to access your articles and pages as static HTML files thanks to the W3 Total Cache plugin, which substantially reduces page load times and improves overall website speed. Improved website speed will also have a significant impact on SEO optimization.

9. Social Icons

Social Icons

Social media marketing is crucial, and social media add-ons such as the Social Icons plugin can help you improve your social media marketing content.

Social Icons is a free WordPress plugin that makes it simple to add popular icons to your site. Widgets and shortcodes can be used to add social media icons to pages and posts.

10. Contact Form 7

Contact Form 7

The Contact Form 7 is the most popular WordPress plugin for connecting with visitors. Because forms must be developed using code, it is free and designed for sophisticated users.

This plugin has over a million active installations, and its biggest drawback is that it does not have an attractive interface to work with.

11. Optimizilla


Optimizilla is a web-based program that compresses and optimizes photos that you upload to a website. This utility seeks to minimize the file size to speed up the web page’s loading time.

Pages that take too long to load lose visitors, which hurts page rankings.

12. Floating Social Bar

Floating Social Bar

Floating Social Bar is one of the greatest plugins for sharing your website’s content on social media. It has a negligible impact on the speed with which a website loads.

Allowing users to share articles, landing pages, photos, infographics, and other information on social media is one strategy to enhance website traffic and conversion.


These are some of the best website personalization tools that can help you increase conversion. They are budget-friendly and easy to use on your WordPress website and eCommerce.